Linktree vs Campsite: Which Is The Best?


In the realm of bio link tools for social media, the primary purpose is clear: to effortlessly present multiple links of your choosing to your followers. With a plethora of options available, each boasting distinct features and themes, making the right choice is pivotal. In this article, we’ll delve into a comparison between Linktree and Campsite, aiding you in selecting the one that aligns best with your requirements.

Introducing Linktree and Campsite

Linktree, a pioneer established in 2016, holds the distinction of being one of the earliest bio link tools. It skyrocketed in popularity, even causing its website to crash due to an overnight surge of over three thousand users.

On the other hand, Campsite, founded two years later in Milwaukee, has garnered the patronage of influential names such as Dell and MSI. While it may not carry the same level of recognition as Linktree, it packs a punch with its robust feature set.

A Glimpse into Linktree’s Functionality

Upon hitting the “free sign-up” button, you’ll find yourself on Linktree’s dashboard, where the world of link management unfolds. Here, you can seamlessly add an array of links. Linktree offers flexibility by accommodating various link types:

  • Music links: Links to your music on platforms like Spotify and Soundcloud, playable directly from your page.
  • Video links: Embed videos from sources like YouTube and TikTok.
  • Store link: Showcase products from your ecommerce store.
  • Form link: Gather email addresses.
  • Support me link: Enable donations for a cause.
  • Request link: Facilitate requests and payments from your visitors.

For Linktree Pro subscribers, an expanded repertoire of link types awaits:

  • Leap links: Redirect visitors directly to a destination, bypassing Linktree entirely.
  • Priority links: Shine a spotlight on your most crucial links.
  • Schedule links: Exercise control over when your links become visible.
  • Gated links: Set up links that require visitors to enter a password for access.

Tailor your links further by adding thumbnails or icons and access analytics for each link. Once your links are in place, shift your focus to the appearance tab. Here, you can personalize the design of your landing page, including adding your profile picture and bio text.

Choosing the right theme is essential, and Linktree offers a selection, with additional designs available in the paid version. Each theme comes with its own design, color scheme, and button styles for your links.

For further customization, navigate to the settings tab. Here, you can configure various settings, including mailing list integrations, ecommerce integrations, and social icons.

To gauge the performance of your links, head to the analytics tab. Here, you can track metrics such as visits to your LinkedIn page and the number of clicks on each link. Linktree Pro users enjoy advanced statistics, including insights into the referral sources for Linktree page visits.

How Does Campsite Work: A Brief Dashboard Walkthrough

Similar to Linktree, Campsite allows you to get started by clicking a “Get Started Free” button, offering simple integration via Google or Facebook, or you can fill out a form.

Campsite immediately presents you with a choice between their free plan or pro plan, mirroring Linktree’s structure. Pro members enjoy enhanced analytics, more integrations, and superior link types, which we will delve into in a later section.

The dashboard’s fundamental layout closely resembles Linktree’s, featuring the option to add links on the left side, while any changes made are visible on the right side in a mobile-friendly format.

The primary dashboard, accessible after signing up, is where you can begin adding your links.

Campsite’s link dashboard

Most users make use of standard links, basic links directing to other websites. Standard links also offer the option to schedule posts, a feature available with the paid version.

Campsite provides access to two advanced link types:

  1. Carousel Link: A collection of multiple links presented through images in a carousel format, allowing users to scroll left or right between different photos. Carousels enable the embedding of banner images (1300 x 900 px), ideal for advertising, but pro access is required.
  2. Embed Link: This type allows you to embed content from platforms like Facebook, Spotify, Twitch, Vimeo, or YouTube.

Carousel and embed links can be accessed via a green drop-down arrow beside the “Add New Link +” button. You’ll also find an option for dividers to categorize different links.

Free accounts unlock four additional features:

  • Email Signup: Enables users to join your email list.
  • Feed: Add a feed of blog posts or updates from various social platforms, including YouTube, WordPress, Blogger, Medium, Shopify blog, Squarespace, Tumblr, and Wix.
  • Form: Allows users to provide contact information for your data collection efforts.
  • Title: Adds labels to offer context for link categories.

For more features, click on your profile name (e.g., “@YourNameHere”) along the top. Here, you can access Appearance, Settings, Collaborators, and URLs and Domain tabs.

The Appearance section lets you customize your profile picture, bio text, button settings, theme selection, and other miscellaneous settings.

Campsite’s appearance settings

In the Settings tab, you can connect Google and Instagram accounts, as well as integrate your account with various other platforms. Surprisingly, this is also where you’ll find analytics for your page.

Campsite’s analytics section

The Collaborators section empowers you to control who can access your profile, a useful feature for those with social media managers. This feature is available in the paid version.

Campsite’s collaborators section

The URLs and Domain section reveals your Campsite URL. Pro members can apply a custom domain and add additional subdomains. You can also add meta tags here to inform Google about the topics of your link bio page.

Campsite’s URLs and domains section

While Campsite’s dashboard may appear slightly dated compared to the sleek design of Linktree, it remains fully functional.

Appearance and Aesthetics

Linktree boasts an extensive array of themes, each sporting distinct color schemes, designs, and button styles. With the paid version, you gain access to even more themes, font choices, and varied button styles. Additionally, the paid version permits you to upload your custom background images, providing unparalleled flexibility in designing your page. In the realm of bio link tools, Linktree stands out for its design customizability.

Linktree’s themes exude a modern and stylish vibe. Chances are, you’ll discover a theme that perfectly aligns with the aesthetic of your Instagram account. To witness the creative potential Linktree users harness with these themes, explore some Linktree examples.

In contrast, Campsite adopts a more generous approach by making all its themes available in the free version. However, there is a noticeable difference in the quantity of themes to choose from—Campsite offers 13 default themes. Nevertheless, you can still wield significant control over these themes through customization. Custom themes empower you to adjust the following elements:

  • Font family (both buttons and general)
  • Background color and text color (within and outside buttons)
  • Displaying the top border and selecting its color
  • Profile image border display and color choice
  • Font weight of buttons
  • Image size (large or small) and style (square or circle)
  • Background and border colors (hovering and non-hovering)
  • Carousel background color and loading icon color
  • Standard and hovering colors for social accounts
  • Social accounts’ position (top or bottom)

Campsite provides this rich customization experience without requiring payment for premium plans, which is a significant departure from Linktree’s approach. However, it’s worth noting that the themes offered by Campsite, while customizable, may have relatively simpler designs compared to those available with Linktree.


In terms of pricing, Linktree emerges as the slightly more economical option, whether you opt for monthly or annual billing:

Linktree offers two plans:

  • Free
  • PRO: Priced at $6 per month

Campsite aligns its pricing strategy with Linktree, offering two plans as well:

  • Free
  • Pro: Priced at $7 per month

Campsite stands out by offering a ten-day free trial for its premium services, providing users an opportunity to explore the enhanced features before committing to a paid plan.

When to Choose Linktree vs. Campsite

Linktree and Campsite share remarkably similar features, both offering robust solutions for bio link management. Furthermore, their premium versions come at nearly identical prices. However, your choice between the two should depend on your specific preferences and needs.

Campsite proves to be an excellent choice for users who seek solid theme options and design customizability without the need to upgrade to the Pro version. Campsite’s unique carousel and banner features can be particularly enticing and set it apart as a compelling option.

On the other hand, Linktree offers a slightly higher degree of design flexibility and a broader range of theme options. Linktree’s themes are often praised for their style and engagement, making it an appealing choice for those who prioritize the visual presentation of their links.

If you find yourself torn between Linktree and Campsite, remember that both platforms offer free versions. You can explore the features of both without spending a dime, allowing you to determine which one aligns best with your preferences and requirements. Ultimately, the choice between Linktree and Campsite should be based on your specific design and functionality needs, as both platforms are excellent bio link management tools.

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Kade Froster

Kade, known for his exceptional proficiency in tech tutorials and an avid dog lover, has carved out a unique niche in the world of technology blogging. With a passion for both the latest tech trends and his canine companions, Kade seamlessly blends his expertise in computer technologies with a relatable, down-to-earth approach that resonates with his audience.


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